We all know Google is the largest search engine, with millions of daily searches, but did you know you can use Google to help grow your small business?
What is Google Business?
In today’s digital world, it’s more important than ever for businesses to have an online presence. And there’s no better way to create and manage your online presence than with Google Business. Whether you’re a small business just getting started or a large enterprise, Google Business can help.
You may have heard of Google Business and wondered what it is. Google Business is a powerful tool that helps small businesses manage their online presence, connect with customers, and grow their business. By simply creating a free business profile on Google My Business (GMB), small businesses can improve their online presence, reach more customers, and start growing their business. Here’s everything you need to know about GMB and how to create your business profile.
GMB makes it easy to verify and edit your business information, add photos, respond to customer reviews, post updates and messages, see insights about how customers are finding and interacting with your business, and more.
Creating a business profile on Google Business is crucial to improving your small business’s online visibility. With Google Business, companies can create a free business profile, which appears when customers search for a specific business on Google. Customers can use the business profile to find the business’s contact information, hours of operation, website, directions, and more. When customers search for your business on Google, your business profile will appear in the search results. This can help you attract new customers and grow your business. Plus, adding photos and videos to your business profile can help you stand out from the competition.
How Do I Create a Google Business Listing?
Creating a GMB listing is easy and only takes a few minutes. First, you’ll need to create a Google account if you don’t already have one. Then, go to google.com/business and click “Manage now.” Enter your business name and address. Suppose your business already has a location on Google Maps. In that case, you may be able to claim your listing without verified ownership. If not, you’ll need to verify your business by phone or mail.
Once your ownership is verified, you can start optimizing your GMB listing by adding photos, posting updates, responding to reviews, and filling out as much information as possible about your business. The more information you provide about your business (services offered, hours of operation, etc.), the easier it will be for potential customers to find and contact you.
How to Use Google Business
Now that we’ve answered the question “what is Google Business?” Let’s look at how you can use it to benefit your small business.
One glaring feature of Google Business is the ability to connect with customers through reviews. When customers leave reviews on your business profile, their comments and ratings appear in the search results when other potential customers search for your business. This is a great way to build trust with potential customers and show them that your company is reputable. To encourage customers to leave reviews on your business profile, ask them to visit google.com/business and search for your business by name. Then, they can click on “Write a Review” to share their thoughts about your products or services.
Google Business is a powerful tool that all small businesses should take advantage of. It’s free to set up and easy to use, so there’s no excuse not to create a listing for your business today. If you don’t have an online presence for your business, now is the time to start. Google Business is a powerful tool that can help businesses of all sizes succeed in today’s digital world. Creating a listing allows you to control how potential customers find and interact with your business online. Creating a free business profile on Google Business is crucial to improving your small business’s online visibility. Additionally, connecting with customers through reviews is a great way to build trust with potential customers and show them that your business is reputable. If you’re not already using Google Business for your small business, we encourage you to try it today!
Let Cirrus TMS Help
Cirrus TMS has a team of skilled website and brand developers that are available to you. Contact us to schedule a consultation today. We can help guide you through everything there is to know about Google Business.