by Amanda Hart | Nov 3, 2022 | Blog Posts, Key Terms
If you’ve been doing any reading on marketing or advertising lately, you’ve probably come across the term “audience analytics.” But what is audience analytics, exactly? And how can it help your small business? Keep reading to find out. What Is...
by Amanda Hart | Nov 1, 2022 | Blog Posts, Key Terms
You should know about project management tools if you run a small business. When you run a small business, there are a million different tasks to juggle. From managing employees to keeping track of inventory, it’s easy to feel like you’re constantly...
by Amanda Hart | Oct 27, 2022 | Blog Posts, Key Terms
A landing page is a critical tool in any digital marketer’s toolbox. But what exactly is a landing page, and why are they so important? In this blog post, we’ll answer those questions and more, giving you everything you need to know about landing pages and...
by Amanda Hart | Oct 25, 2022 | Blog Posts, Key Terms
Bounce rate is one of those terms that gets thrown around a lot in digital marketing, but what does it mean? A high bounce rate is generally bad news for your website, as it indicates that people leave without engaging with your content. Conversely, a low bounce rate...
by Amanda Hart | Oct 25, 2022 | Blog Posts, Key Terms
You’ve probably heard of email blasts, but you might not be sure what they are or how they can benefit your business. If you’ve been utilizing email marketing for your small business but are unsure if email blasts are right for you, this blog post is for...
by Amanda Hart | Oct 20, 2022 | Blog Posts, Key Terms
We all know Google is the largest search engine, with millions of daily searches, but did you know you can use Google to help grow your small business? What is Google Business? In today’s digital world, it’s more important than ever for businesses to have...