by Jailin Putulin | Oct 17, 2022 | Blog Posts, Key Terms
What is Pay-Per-Click? You may have heard of pay-per-click advertising or PPC, but what is it? In a nutshell, pay-per-click is a type of digital marketing strategy where businesses can purchase ads that will appear in search engine results pages (SERPs). When a user...
by Jailin Putulin | Oct 13, 2022 | Blog Posts, Featured
Your website is either an asset or a detriment to your business. If you’re not happy with its conversion ratios, then it probably needs an overhaul. Consider the questions customers ask to increase your customer engagement and the final product or service sale....
by Jailin Putulin | Oct 13, 2022 | Blog Posts, Key Terms
What is Copywriting Many people think that copywriting is simply writing content for advertising. However, copywriting is so much more than that! It is a unique form of writing that is designed to persuade, influence, or sell something to the reader. It can be used in...
by Jailin Putulin | Oct 12, 2022 | Blog Posts, SMBs
While developing your business’s online presence, you’ve probably come across the term SEO. But what is SEO, and how can it help a new or existing small business? What is SEO Search Engine Optimization, also known as SEO are techniques that help your...