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How To Set Up An eCommerce Business
Many small businesses have recently turned to eCommerce to reach a larger audience and boost sales. But before you can start raking in the sales, you need to set up your eCommerce platform. If you're thinking of starting an online store, there are a few things you...
What Is Audience Analytics?
If you've been doing any reading on marketing or advertising lately, you've probably come across the term "audience analytics." But what is audience analytics, exactly? And how can it help your small business? Keep reading to find out. What Is Audience Analytics?...
Getting Started With Project Management Tools
You should know about project management tools if you run a small business. When you run a small business, there are a million different tasks to juggle. From managing employees to keeping track of inventory, it's easy to feel like you're constantly playing catch-up....
How to Manage Online Customer Reviews
Online customer reviews can make or break a small business. These days, potential customers are more likely to consult online reviews before doing business with a company. In fact, according to a 2017 study conducted by BrightLocal, 85% of consumers trust online...
Landing Pages: Why They’re Important And How To Create One
A landing page is a critical tool in any digital marketer's toolbox. But what exactly is a landing page, and why are they so important? In this blog post, we'll answer those questions and more, giving you everything you need to know about landing pages and how to use...
Five Best Website Builder Tools For Your Small Business
Are you a small business owner looking to build a website? If so, you're in luck. Building a website can be a daunting task, especially if you're not a tech-savvy person. Fortunately, there are dozens of website builder tools on the market that make it easy to create...